SEO – Further reading on Search Engine optimisation

Could Accelerated Mobiles Pages (AMP) change the way we do SEO forever? AMP stands for Accelerated Mobile Page and it is some new technology headed by Google that requires your website code to be marked-up, be more light weight and, according to Google, is a step in a direction that will make search and finding …

Search Engine Optimisation (SEO) is often one of the horror stories we here about on an almost weekly basis. Time and time again we hear from prospects who have burned their marketing budget on SEO for little to no return and if that wasn’t enough, it quite often turns out that their SEO provider has …

The argument continues as it always will… SEO VS PPC! We, well I, recently claimed that SEO is still king, and I agree with that statement still. Most people ask about the benefits of both and often think of it as SEO VS PPC, when they should both ideally be used to complement each other. …

SEO is still king! Although PPC is a very close second, SEO still appears to the #1 player for inbound marketing. With SEO, content is king, although it can be tiring to create lots of content it, is the #1 way to feed the Google machine what it wants. Study suggests that 93% of online …

Local SEO has recently been enjoying it’s time in the limelight, which is great news for those who rely on it and those looking to master it. Google recently announced a 210% increase in searches like “stores open now” or “food open now” and a 130% increase in searches such as “where to find/buy/get”. This …

What you need to know regarding the Google Panda update 2015. It’s still early days just yet but it appears that Google has made a change to its SERPS and it appears that sites that “piggy-back” other people’s brands have been hit the hardest. For example take a search term around “Red bull” or “Facebook” …

4 ways you are losing online sales to your competitors and how to fix them You probably know and accept that this is happening to you: You are losing sales to your competitors, however you may not know 100% WHY and more importantly HOW to fix it and begin claiming some of those sales back. …

In the last week Google has rolled out another update, this one is referred to as “Google Pigeon” and is having an impact on local search results. The update reportedly hasn’t rolled out worldwide yet… but many are seeing changes… Not much is known about this update as of yet, so what are the changes …

A guide to understand the difference and effect on SEO of the Google Penguin and Google Panda updates. After my previous post “Google penalties strike again!” many of you asked for more information about Penguin and Panda as you were finding it difficult to distinguish between the two. I’ve put together this little quick guide …