First professional website establishing online visibility and clearly communicating services across the construction lifecycle.
FZ Planning is a small planning and project management consultancy.
The firm supports construction projects from early stage planning through to delivery and completion. Their work involves advising clients before construction begins, managing key stages during the build and supporting projects through to final delivery.
As a two person practice, much of the firm’s work comes through referrals and professional relationships. Until recently, however, the business had no website or online presence.
Online visibility for the first time - The business now has a professional website and can direct prospective clients to a central place that explains their services and showcases their work.
Clear explanation of services - The site structure is organised around three stages of construction. This allows visitors to quickly understand the role FZ Planning plays before, during and after a project.
A portfolio-led website- High quality imagery allows the firm to present previous projects clearly and support conversations with larger clients.
A CMS the client can manage independently - The WordPress build with ACF allows the client to update content, add projects and make changes without relying on web developers.
Improved clarity for potential clients - Previously, new contacts often asked what the firm actually did. The new website explains this clearly and immediately.
The website was delivered as a simple and professional platform that FZ Planning can manage independently. The WordPress and ACF setup allows the team to update pages, add projects and maintain the site without technical support.
Following launch, standard security measures and plugin updates were implemented to ensure the website remains stable and protected.
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Will Crozier
