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Fintilect - WordPress website development and design

A high impact WordPress website and brand launch designed to support credibility, growth and visibility in the global AI banking sector.

Fintilect

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Who Are Fintilect?

Fintilect is a global digital banking solutions company that helps banks deliver highly personalised customer experiences using AI.

Formed through the merger of ieDigital, Connect FFS and Abaka, Fintilect brings together product innovation, data intelligence and banking expertise to serve some of the world’s largest banks and credit unions.

Their website needed to reflect that scale, credibility and technical sophistication from the first interaction.

About the Project

We were approached by Parabellum Investments to design and build a new website for their latest acquisition, Fintilect.

The brief was clear. Create a world-class digital presence that could stand alongside the expectations of global banks and credit unions. The site needed to feel confident and distinctive without tipping into gimmicks or unnecessary complexity.

This project involved more than a new website. We developed the brand identity, defined the visual direction and designed a user experience that balanced impact with clarity.

Imagery was a key challenge. Stock photography did not meet the standard required for the sector, so we used AI-generated visuals to create a bespoke image set unique to Fintilect and consistent with the brand.

Alongside design and build, we carried out a full SEO audit, restructured the site architecture and migrated content with search fundamentals in place. The result was a high performing WordPress website built to convert senior decision-makers and support long term organic growth.

fintilect logo

What Fintilect Benefit From

A confident, user-friendly website - The site balances visual impact with clarity, making it easy to navigate while meeting the expectations of senior decision-makers in the banking sector.

A distinctive visual identity - Bespoke, AI-generated imagery gives the brand a unique look that stands apart from generic fintech websites, without undermining credibility.

Clear messaging for a specialist audience - Short, focused headlines and structured content communicate complex propositions quickly and without jargon.

Improved organic search performance - A rebuilt site structure and our ongoing SEO services contributed to improved visibility and early first page rankings for key search terms.

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Post Launch

Following launch, we continued to support Fintilect with WordPress maintenance and ongoing SEO improvements.

The site has been expanded through structured keyword research, content planning and targeted content rewrites, strengthening visibility for high intent search terms.

As a result, the website has secured multiple first page and first position rankings, driving highly relevant traffic to key product and solution pages while continuing to support the brand’s positioning in the global banking market.

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What Our Clients Say

“ALT Agency designed and delivered our new website to an excellent standard, meeting all of our requirements and completing the project on time. We are very satisfied with the collaboration and would happily recommend ALT Agency as a reliable and professional web design supplier."

Maja Foster
Marketing Manager NCMT, A manufacturing company

“Wow, these guys are serious about their work and just as serious about their clients! If it hadn't been for ALT and their amazing team, we would never have got up and running so fast. A six-week turnaround for a fully functioning WordPress site with WooCommerce and we couldn't be happier. Thanks ALT Agency and looking forward to collaborating on Phase 2!"

Helena Reeves
Brand Ambassador Real Food Rebellion, Charity

“ALT Agency have been an absolute joy to work with. The whole team are efficient, knowledgeable and professional, and from the outset it felt like they were genuinely invested in what we wanted to achieve. We are so happy with the final site. This is a team that truly knows what they’re doing, and I wouldn’t hesitate to highly recommend ALT to anyone looking to elevate their online presence."

Jean-Anne Russell
Marketing Manager Sharky + George, Events company

“We’ve worked with the ALT Agency development team for a number of years, and they’ve been instrumental in maintaining and enhancing our multi-country ecommerce website. Their work has contributed to improved site stability, visibility, customer retention and enhanced engagement."

Mandy Bisla
Marketing Manager Rossano Ferretti, luxury ecommerce for haircare

“I couldn’t be happier with the service I received! ALT Agency completely transformed our website and helped us to achieve so much more visibility online. Since the update, our online bookings have increased significantly, and we’ve had so many compliments on how professional and easy to use the site is."

Harvey | Martin
Director Harvey | Martin, luxury hair salon

“Recently worked with ALT Agency in the building of our new company website. They have been a pleasure to work with, in terms of both their expertise in web design, and Wordpress development, and the way they have met deadlines and managed budget, throughout the entire process. I wouldn't hesitate to recommend ALT."

Suzanne Aspden
Marketing Manager Birmingham finance company

“It’s been a year since we moved our website maintenance package over to ALT Agency and we couldn’t be happier with the service we receive on a month-by-month basis. The team are always on hand to give great advice and never question the challenge of any new developments we send their way! All are experts in their field and we really value their help in making sure our three websites are performing well and plugins are updated monthly. Would definitely recommend!"

Sarah Pritchard
Marketing Manager Revive! UK, A car body repair franchise