Free Black Friday Website Health Check

Black Friday 2016 is almost upon us and for 2016 mobile sales are expected to outstrip physical store and desktop computer sales on a bigger scale than ever before.

Mobile websites are often neglected, sometimes shrunk down versions of the desktop website and more often than not rarely optimised for impatient buyers, speed and ease of use.

With so many sales expected online this year across the black Friday weekend it is important that your website & web server can cope with this demand – The last thing you want is your website crashing under the strain.

Did you know that Black Friday sales this year are expected to reach £5billion? The majority of that is expected to be done online. If you are keen to learn some Black Friday Sales, marketing & advertising Ideas then please click here.

If you would like to do it yourself and like to read a few notes about how to Keep your website online during Black Friday then please click here.

 

Free Black Friday Website Health Check:

To discuss your free Black Friday Website Health Check please call ALT on 0121 663 0202 and we will be happy to discuss this with you or email hello@altagency.co.uk

Here’s an outline of what’s included in your Free Black Friday Website Health Check:

Technical review: Ensuring your web server is optimised, that your server can cope with the expected demand and that there are no small technical issues that will grow bigger as your traffic grows.

Website Technical Review: Ensuring that your website is technically sound, that it is optimised for speed, any unnecessary code is removed and that images, code and script are all optimised for speed and load times.

Website Usability Review: Ensuring your website is intuitive, clear and simple for your visitors to use. We will review any black Friday advertising materials you wish to use on the website, suggest the optimal positon for them and ensure that your visitors can get to the sale items as quickly as possible. Also included is a review of your checkout and remarketing process to ensure your visitors can check out as quickly and easily as possible without abandoning their purchases AND also ensure you have the correct processes in place to recover any abandoned shopping baskets.

Mobile Website Review: More important than ever with the expected number of sales through mobile this year. We will check your website is optimised for mobile usage, that advertising materials used on your desktop website are carried through and that your mobile website is easy to use, easy to check out and that you aren’t losing any lost sales due to usability or technical issues.

 

To discuss your free Black Friday Website Health Check please call ALT on 0121 663 0202 and we will be happy to discuss this with you or email hello@altagency.co.uk

 

This article is part of our Black Friday Special series:

#1 Black Friday Sales, marketing & advertising Ideas

#2 Free Black Friday Website Health Check

#3 Keep your website online during Black Friday