Clarity
Goals, journeys and priorities are defined early so design decisions are made with intent. This removes subjective feedback, reduces rework and keeps the design phase focused on outcomes.
Your WordPress website should look distinctive, guide users clearly and convert consistently. Not feel like another theme with your logo dropped in.
No templates. No guesswork. Just WordPress design done properly.

Most WordPress websites fail at the design stage. They look acceptable on launch but rely on templates, recycled layouts and design decisions that do not reflect how real users behave.
We design WordPress websites from scratch. Every layout, interaction and visual decision is shaped around your audience, your content and your conversion goals. Design is not treated as decoration. It is used to guide users, reduce friction and support measurable outcomes.
Our Birmingham WordPress designers work within the realities of WordPress web development from the start. Designs do not rely on hacks, plugins or assumptions that fall apart when content changes. What is designed is what gets built.
A good looking WordPress website is easy to produce. A WordPress website that still works once real content, users and business demands are applied is not.
We design with the platform in mind from day one. Layouts are flexible, page templates and components are defined properly, content is constrained where it needs to be, and interfaces are designed for the people who will actually manage the site after launch.
Design decisions are made to support action. Whether that is enquiries, sign ups or sales, layouts are structured to move users forward with clarity and intent.
Designs account for how WordPress handles content. Repeatable components, flexible layouts and sensible limits keep the site consistent as content grows inside the WordPress CMS.
No themes. No recycled layouts. Every WordPress design is created specifically for your company, your audience and your commercial goals.
“ALT Agency designed and delivered our new website to an excellent standard, meeting all of our requirements and completing the project on time. We are very satisfied with the collaboration and would happily recommend ALT Agency as a reliable and professional web design supplier."
Maja Foster“ALT Agency have been an absolute joy to work with. The whole team are efficient, knowledgeable and professional, and from the outset it felt like they were genuinely invested in what we wanted to achieve. We are so happy with the final site. This is a team that truly knows what they’re doing, and I wouldn’t hesitate to highly recommend ALT to anyone looking to elevate their online presence."
Jean-Anne Russell“We’ve worked with the ALT Agency development team for a number of years, and they’ve been instrumental in maintaining and enhancing our multi-country ecommerce website. Their work has contributed to improved site stability, visibility, customer retention and enhanced engagement."
Mandy Bisla“It’s been a year since we moved our website maintenance package over to ALT Agency and we couldn’t be happier with the service we receive on a month-by-month basis. The team are always on hand to give great advice and never question the challenge of any new developments we send their way! All are experts in their field and we really value their help in making sure our three websites are performing well and plugins are updated monthly. Would definitely recommend!"
Sarah Pritchard“Recently worked with ALT Agency in the building of our new company website. They have been a pleasure to work with, in terms of both their expertise in web design, and Wordpress development, and the way they have met deadlines and managed budget, throughout the entire process. I wouldn't hesitate to recommend ALT."
Suzanne Aspden“I couldn’t be happier with the service I received! ALT Agency completely transformed our website and helped us to achieve so much more visibility online. Since the update, our online bookings have increased significantly, and we’ve had so many compliments on how professional and easy to use the site is."
Harvey | Martin“Wow, these guys are serious about their work and just as serious about their clients! If it hadn't been for ALT and their amazing team, we would never have got up and running so fast. A six-week turnaround for a fully functioning WordPress site with WooCommerce and we couldn't be happier. Thanks ALT Agency and looking forward to collaborating on Phase 2!"
Helena Reeves
Pages are structured around real user intent. Visitors are guided naturally towards the next step, reducing hesitation and drop-off across key journeys.
Designs are built for real content. Longer copy, new sections and additional pages won’t break layouts when updated through the WordPress admin.
New services, campaigns and content can be added without redesigning the site. The visual system stays consistent as the site grows.
Clear hierarchy and reduced friction improve engagement from SEO, PPC and paid social. Design supports performance instead of becoming a bottleneck.
Our WordPress web design services start with clarity. Before design begins, our Birmingham-based team runs a structured workshop to define goals, users, content and constraints. This creates a shared definition of success and removes opinion-led decision making early.
You work directly with the WordPress designers creating your site. There are no account managers relaying briefs or translating feedback. This keeps communication efficient and ensures the designer fully understands the role the site needs to play.
Designs are delivered as interactive prototypes via Figma, not static screens. You can experience page flow, interactions and hierarchy before development begins. Feedback is added directly to the designs, keeping changes visible and controlled. By the time design is signed off, it is ready to be built properly.
When design is driven by templates or opinion, performance suffers. We design WordPress websites around real users, clear journeys and measurable outcomes, not visual trends.
If you want a WordPress site that guides users and supports growth, start with a conversation.

Choosing a WordPress website design partner should not feel vague or risky. By this stage, you should already understand how your site will be designed, how it will function and why decisions are being made.
Our process is built to remove uncertainty before development starts. You see how the site works, how users move through it and how key pages perform, all before anything is committed.
Goals, journeys and priorities are defined early so design decisions are made with intent. This removes subjective feedback, reduces rework and keeps the design phase focused on outcomes.
You work directly with a WordPress website design specialist. Feedback is handled inside the designs, not through long documents or fragmented threads.
Every key page is fully designed and signed off before build. If something genuinely cannot be resolved, we offer a money back guarantee so the risk is not on you.
Flexible, usable and designed to convert.
Many WordPress sites fail when design doesn't reflect real user behaviour. Our team delivers custom WordPress websites that guide visitors, reduce friction and keep layouts flexible for future updates. Talk to us for WordPress sites that perform.
Start Your ProjectDo you design bespoke WordPress websites or use themes?
We design WordPress websites from scratch. We do not use off the shelf themes. Themes often introduce unnecessary constraints and bloat. Bespoke design allows us to shape journeys properly and ensure designs translate cleanly into WordPress.
Can you design WordPress ecommerce websites?
Yes. We design WooCommerce websites , including product layouts, category structures, checkout journeys and account areas. Ecommerce web design is focused on usability and conversion, not visual novelty.
Will my WordPress website work across all devices?
Yes. Designs are created for desktop, tablet and mobile, not scaled down from one screen size. Layouts are reviewed to ensure consistency and usability across devices.
What does the WordPress design process look like?
It starts with a workshop to define goals and requirements. As a Birmingham website development company, we then design key templates and journeys using interactive prototypes. Once approved, designs are handed over cleanly for development.
How long does it take to design a WordPress website?
Most projects with 10 to 12 page templates take around 7 to 10 days. WooCommerce projects usually take 10 to 14 days. Timelines are confirmed once scope is agreed.
How much does WordPress design cost?
Design typically accounts for around 25% to 33% of the total website budget. Costs depend on scope and complexity. Pricing is confirmed upfront.
What happens if I am not happy with the design?
We offer a money back guarantee. If a design cannot be resolved, you are not left carrying the risk.
Can you maintain my WordPress website after launch?
Yes. We offer ongoing WordPress website maintenance packages to keep your site stable, secure and performing as intended. You can manage updates yourself or rely on our team.