The latest insight from our team of digital experts
Latest Trends, Insights, and thought leadership to improve your digital knowledge.![Involved in the financial services market? Survive the pandemic by using digital marketing](https://www.altagency.co.uk/wp-content/uploads/2021/04/financial-services-survive-pandemic-recession.jpg)
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All businesses are being badly affected by the pandemic and the financial services market is no different. The term ‘business as usual’ has not been appropriate since the beginning of 2020. To survive, the industry needs to become much more digital savvy, using new ways of marketing to attract new customers whilst improving relationships with …
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Many people associate the financial service industry with bland and boring websites. They don’t get excited about all things financial and don’t expect the website to be anything other than functional. But just because compliance is necessary, this doesn’t mean that creativity should be lacking. With so many guidelines to adhere to, the industry also …
![How Coca Cola and Pepsi think out of the can when it comes to digital](https://www.altagency.co.uk/wp-content/uploads/2021/03/pepsi-vs-coke-digital-marketing-battle.jpg)
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The rivalry between two of the world’s most well-known brands is possibly unrivalled in the world today. If you haven’t seen the documentary called the Cola Wars, please do, as it helps set the foundations for the battle now raging in the digital space. The twists and turns of this battle had many pivotal moments …
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Do you want to improve your WooCommerce SEO but not sure how to get started? Search engine optimisation (SEO) for your eCommerce store is the equivalent of having someone standing on every street corner in the real world, spinning signs with your store’s name and direction. If you have not optimised your WooCommerce store for …
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As the importance of a company website continues to grow the importance of SEO is essential to ensure the right traffic is landing on the right pages for your website. SEO is vital for user experience, and SEO experts work closely with website designers and developers to ensure the website has the maximum visibility for …
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Customer service has always been key to maintaining strong client relationships, but never more than now. With the pandemic lingering, customers are looking to businesses for a digital customer experience, extra support and assistance. Fantastic customer service is expected With their daily life in chaos, the least they expect is fantastic service from eCommerce digital …
![The Importance of Digital Data Within the Ecommerce and Retail Industry](https://www.altagency.co.uk/wp-content/uploads/2021/02/ecommerce-digital-data.jpg)
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The world of eCommerce and Retail is not what it was, forecasting customer behaviour and therefore sales have become a lot harder. Marketing strategies can no longer be formed based upon guesswork and vague experiences of the past. For these types of businesses to be successful and make the most of their marketing budget, they …
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BEN STEPHENSON – DIRECTOR – FUNDMINE
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